The usage of Facebook business apps has increased exponentially over time. Even a newly launched brand looks forward to using Facebook apps to make its Facebook Fan Page productive and attractive to get potential customers. These Facebook apps serve different purposes like maintenance, management, communications, information management, fan participation, and more. BuWith such a large collection of Facebook apps, where should you start to improve your company’s Facebook page? With that thought in mind, I created a collection of 10 of the best Facebook apps for Facebook brand pages. These apps will not only help you in improving your fans engagement, but it will also improve your brand’s visibility over the world’s #1 social network. Please take a look at the below 10 essential Facebook apps for your company’s Facebook page:
(Disclaimer: This app review is based on my personal assessment and opinion. It is in no way affiliated to or sponsored by app owners.)
Live chats (real-time chats) are always better than Facebook’s private messaging. This app offers exactly the same thing. Install it once and configure it on your company’s Facebook page and see your fans getting satisfied with live customer support. It would save a whole lot of time of your fans. LiveChat is a very handy Facebook app to provide real-time assistance to fans and customers. It would also help you in convincing your fans to buy your products or services, or whatever you are offering.
What else could be better than publishing your live event or a workshop on your company’s Facebook page? Livesteam app lets you do it within just seconds. With the help of this handy Facebook app, you can directly share your live events over at your Facebook fan page. Whether it’s an update regarding your company or a small conference, you can use this app to share it with your fans. This would help you in getting more exposure than anything else!
Forum for Pages
Since you all know that Facebook removed the discussion board from its fan pages, Forum for Pages would be a great alternative to it. You can use this app to let your users post threads. Then you may answer to their queries or even your page’s expert fans would. You will have all theadministrative rights such as deleting or banning the user or the post from the forum. You can alsolock a thread or make it ‘sticky’ to ensure it remains on top.
If you are looking forward to selling your products/services directly through your company’s Facebook page, you should use Payvment. It will convert your Facebook fan page into an e-commerce store where your fans can easily buy your offered items. You can also set special discounts for your fans if you like.
Polls and surveys are a great way to interact and engage with fans. No matter what’s your business type, you can take creative and interesting surveys and polls via this handy app!
Coupon for Pages
Your Facebook fans would highly appreciate you and stick to your page longer if you offer to themfree deals and coupons for your products/services. This app lets you easily configure your coupons and while your fans can print them out and share with the people in their circle. You will be able to get more fans and your brand will be recognized outside Facebook too!
Flash Player application for Facebook lets you add a box to your fan page in which you have the ability to upload flash items such as files, videos, games, widgets and etc. You can also rename it to maintain the integrity of your fan page.
Facebook Notes which is now an app used to be a Facebook feature that was originally sponsored and maintained by Facebook. It is still being supported by Facebook, so it won’t come to an end that easily. This application lets you pull content from via RSS feed from your blog or site. The content posted to your Facebook Fan Page would be like a new note to your users. This application is more recommended than any other RSS feed application mainly due to its features and compatibility.
Fan of the Week for Pages
This app puts up a fan from your base as a “Fan of The Week”. Most users have the opinion that this app provides results based on fan’s activities but as per my opinion, it brings results randomly. Whatever it does, it’s a fine app to keep the fans engaged to the Facebook page.
Usually, the default fields under INFO tab do not provide much detail for Facebook Fan Pages. So ultimately you do not have enough space to describe yourself and your company. Don’t just try to force everything under your page’s INFO tab. Use Extended Info app instead. It will provide you with an extra tab containing extra fields for you to submit your information. Moreover, you can alsouse HTML to personalize your content and use it under Extended Info tab. You also have the ability to create multiple custom fields apart from the standard information fields. If you want, you can also rename the Extended Info tab to anything which goes best with page’s background. This Facebook app is more like a static FBML application but it is a bit easier to operate. It is not developed by Facebook, but still it is being used by many page owners. So why can’t you?
So which app do you think would contribute to improve your company’s Facebook page? If you ask me, I would select LiveChat, SurveyMonkey and Fan of the week for pages. I would highly appreciate your feedback, or if you like you can also give suggestions for apps you’ve previously used to enhance your company’s Facebook page reputation. Feel free to make your comment below!
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